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Is the London Pass worth it?

Should I buy the London Pass?

What is the London Pass?
If you think you will be visiting a lot of London attractions, you may come across the London Pass – this is a one-fee pass that includes entry into many of London’s major attractions and tours, with over eighty to choose from.

A large selection of attractions are currently included in the London Pass. Here are just a few of the most popular: Tower of London, The View from the Shard, Thames River Cruise, Windsor Castle, Westminster Abbey and London Zoo.

Note that none of the Merlin Entertainment attractions are included in the London Pass (the London Eye, London Dungeon, London Aquarium, Shrek’s Adventure and Madame Tussauds).

How much does the London Pass cost?
Adult prices for 2021 are £69 for one day, £95 for 2 days, £109 for 3 days, £159 for 7 days and £169 for 10 days. Child prices are about slightly cheaper. The longer passes provide the best value for money.

We advise against getting the Travelcard add-on as this works out much more expensive than paying for transport yourself separately. 

Pros and Cons of the London Pass
Pro: You have all or most of your admission tickets sorted in advance in one transaction.
– Pro: You can budget for your attraction admissions and get them paid all at once.
– Pro: Passes of 5 or more days can be good value.
– Pro: With careful planning you can save money using this option.
– Con: The savings featured on the London Pass website are overstated. They are quoting ‘on the day’ prices, but realistically you would buy these in advance. So, Westminster Abbey is not £23-worth of value as stated, but £18. Guildhall Art Gallery is free admission and not £6 as stated (you get a free guidebook with the London Pass, but if you weren’t going to buy that, it isn’t a saving)
– Con: You may find yourself trying to cram in too much. If you’re trying to get the maximum value from your pass in 1-4 days the chances are you are packing too much into each day. London sights’ opening hours are much shorter than many other cities.
– Con: No skip-the-line. Buy your tickets from the official Westminster Abbey website and you get entry via the ticket-holders queue. Use the London Pass and you’ll be stuck with everyone in the normal unticketed queue which can take up to 2 hours to get in on peak days.
– Con: Many big sights aren’t included, e.g. London Eye, Madame Tussauds and Churchill War Rooms.

Overall, we don’t recommend the pass for time saving reasons but if you want simplicity, it may work for you. 7 and 10 day passes are great value and we do recommend those if you are visiting for a long time as doing just 1 sight a day will save you money.

If you are a guest of one of our Private London Tours, you don’t need to worry about tickets as we sort those out for you including any entry time slots if necessary. At some attractions, we also enjoy dedicated entrances or fast entry too. Enjoy a private tour of Westminster Abbey, Tower of London, British Museum or a fully customisable tour of London with us and make the most of your time in London.

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